“Seek refuge from the desert of mass production and consumption. Seek an oasis of thought and craft, where intentionality and beauty reign”The Dawn Rug
What is TUNIQ?
A Design Label & Artisans’ Cooperative championing radical labor ethics and the art of traditional handwork in a time of mass production and waste. Seeking an alternative to capitalist violence and extraction, the label built a shared-profits cooperative using indigenous & regenerative crafts from sheep to shop. The label’s style ethos is driven by crafting minimalist items with a political and spiritual touch.
Our mission is to model a return to slow & decentralized forms of trade and production. We are inspired in all we do by Islamic ethics and the quest for Beauty. Learn more.
TŪniq: restoring blessing to an ancient trade
We founded TŪNIQ for one reason: to reverse the harms of global capitalism on local workers and artisans. Our rural artisans set their own prices, work from their homes, own their means of production, and receive a share of the profits their hands created. TŪNIQ hopes to model a different way of trading which creates benefits and blessings for all.
We hope to offer a home for all those seeking a refuge from the destruction of modern economic systems. To that end, we've created The Oasis Journal, in the hopes of generating sacred anticapitalist thought, conversation, and coordinated action towards an economic system that preserves the sanctity of labor, human dignity, & God's Earth.
The global garment industry is rife with externalized harm and violence inflicted on the environment, our bodies, and our souls. We eliminate such harm by creating our own supply chain & avoiding destructive industrial and commercial methods. From our reliance on wool from local free-range sheep to our use of organic plant dyes to our focus on anti-consumerist materials online, we let indigenous traditions guide our ethical production.